The Brand Story of Cadillac
Cadillac was created in 1902, which was given the title as the Detroit of American automobile city. For hundreds of years, Cadillac has created countless first prizes in the automobile industry and founded a great many industrial standards of the luxurious automobiles. We can say that the history of Cadillac can represent the history of the luxurious automobiles in the United States. In the Websterrsquo;s Dictionary, Cadillac has been defined as the synonyms for the most outstanding and most popular thing among the similarities. It also won the reputation of ldquo;World Standardrdquo; by the London Royal Automobile Club which is famous for pursuing extreme honor. Cadillac has infused with the essence from the history of hundreds of years as well as the intelligence and wisdom of the designers from generation to generation. In this way, it has become the leading brand in the automobile industry.
The history of Cadillac Corporation can be traced back to the year 1902. At that time, the Detroit Automobile Company was reorganized and changed the name to Cadillac Company. When the company was founded, it chose the name Cadillac in order to salute to Le Sieur Antoine de la Nothe Cadillac in France because he built the Detroit city in 1701. The establishment of Cadillac Company turned over a new writings for the development of the world communications and transportation industry.
Cadillac automobiles select the famous corolla peltate badge which symbolizes the leading position of Cadillac in the automobile industry. This meaningful and exquisite sign also symbolizes that the Cadillac family has ever acted as royal nobility. The corolla badge is gotten from the badge which Mr Cadillac has ever used. The creator of Cadillac Company always pays attention to the high quality, precise handicraft, the interchangeability of the components, the luxurious character and the comfortableness of the automobiles. So Cadillac automobile always keeps its tradition and is famous for producing luxurious cars.
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